BBA

Graduate Programmes

APPLY NOW 2018 Admissions

Program Code 10064

Course Overview

  • Campus
  • Noida
  • Institute
  • Amity School of Business
  • University
  • Amity University Uttar Pradesh
  • Program Code
  • 10064
  • Eligibility
  • 10+2 min 60% for Non Sponsored & 55% for Sponsored Category

  • Duration
  • 3 years
  • 1st Year Non Sponsored Semester Fee (Rs. in Lacs)
  • 1.70
  • 1st Year Sponsored Semester Fee (Rs. in Lacs)
  • 2.55
 
  • Fee Structure
  • Program Educational Objectives
  • Program Learning Outcomes
1st Year Non Sponsored Semester Fee (Rs. in Lacs) : 1.70
1st Year Sponsored Semester Fee (Rs. in Lacs) : 2.55
  • Students will exhibit practical knowledge of the management concepts and principles in the work scenario.
  • Students will exhibit practical knowledge of the management concepts and principles in the work scenario.
  • Students will amalgamate learning from theory and experience, and make use of skills developed across functional areas in making effective decisions for business in a dynamic scenario.
  • Students will amalgamate learning from theory and experience, and make use of skills developed across functional areas in making effective decisions for business in a dynamic scenario.
  • Students will progress and sustain effective individual and organizational performance by leveraging research and IT skills in a given context.
  • Students will progress and sustain effective individual and organizational performance by leveraging research and IT skills in a given context.
  • Students will recognize and understand the use of assertiveness and influential skills.
  • Students will recognize and understand the use of assertiveness and influential skills.
  • Students will exhibit effectual communication skills that augment efficacy of managers.
  • Students will exhibit effectual communication skills that augment efficacy of managers.
  • Students will develop positive outlook and ability that create industrious managerial leaders and business networks.
  • Students will develop positive outlook and ability that create industrious managerial leaders and business networks.
  • Students will become ethically responsible managers that positively impact businesses and society.
  • Students will become ethically responsible managers that positively impact businesses and society.
  • Students will critically appraise and reflect learning and development throughout their career.
  • Students will critically appraise and reflect learning and development throughout their career.
  • Demonstrate a strong base of general management and build strong pillars over it in a particular area of specialization (Marketing, Finance, I.T., H.R.M, and Entrepreneurship). Develop an ability to integrate knowledge of one area into other and understand management as a comprehensive concept.
  • Demonstrate a strong base of general management and build strong pillars over it in a particular area of specialization (Marketing, Finance, I.T., H.R.M, and Entrepreneurship). Develop an ability to integrate knowledge of one area into other and understand management as a comprehensive concept.
  • Develop an eye to look out for changes, opportunities and threats in the business environment. Demonstrate ability to use various tools and techniques of research methodology to convert threats into opportunities and weaknesses into strengths.
  • Develop an eye to look out for changes, opportunities and threats in the business environment. Demonstrate ability to use various tools and techniques of research methodology to convert threats into opportunities and weaknesses into strengths.
  • Critically analyze, evaluate and synthesize data into information relevant to taking business decisions. Improve the value delivery process.
  • Critically analyze, evaluate and synthesize data into information relevant to taking business decisions. Improve the value delivery process.
  • Develop skill and expertise in problem solving. Gain experience in dealing with diverse business situations. Apply requisite research tools and techniques to solve business problems.
  • Develop skill and expertise in problem solving. Gain experience in dealing with diverse business situations. Apply requisite research tools and techniques to solve business problems.
  • Develop interpersonal skills and high degree of verbal non – verbal and written communication. Demonstrate business etiquettes. Interpret and apply principles of cross cultural difference in communication.
  • Develop interpersonal skills and high degree of verbal non – verbal and written communication. Demonstrate business etiquettes. Interpret and apply principles of cross cultural difference in communication.
  • Develop highest order of behavioral and interpersonal skills. Demonstrate initiative and lead by example. Practice effectively both as an individual and as a team member.
  • Develop highest order of behavioral and interpersonal skills. Demonstrate initiative and lead by example. Practice effectively both as an individual and as a team member.
  • Recognize and identify diversity in cultures. Show sensitivity to various cultural and environmental issues and demonstrate traits of global business practioner.
  • Recognize and identify diversity in cultures. Show sensitivity to various cultural and environmental issues and demonstrate traits of global business practioner.
  • Apply ethical business practices to show case highest level of commitment to professional code of conduct in the arena of business management.
  • Apply ethical business practices to show case highest level of commitment to professional code of conduct in the arena of business management.
  • Acquire all the necessary skill set to be a manager. Practice creativity. Analyse risks and explore opportunities to create new business propositions. Develop idea generation skills, risk taking ability and ability to convert ideas into business ventures.
  • Acquire all the necessary skill set to be a manager. Practice creativity. Analyse risks and explore opportunities to create new business propositions. Develop idea generation skills, risk taking ability and ability to convert ideas into business ventures.
  • Recognize the need for and have preparation and ability to engage in life long learning in the domain of business management.
  • Recognize the need for and have preparation and ability to engage in life long learning in the domain of business management.
  • Assess business environment. Evaluate competitive frame of reference. Determine strategies to overcome challenges.
  • Assess business environment. Evaluate competitive frame of reference. Determine strategies to overcome challenges.
  • Identify networking opportunities to improve the value chain. Make use of social media to reach out to stakeholders.
  • Identify networking opportunities to improve the value chain. Make use of social media to reach out to stakeholders.

Course Structure

  • 1st Year
  • 2nd Year
  • 3rd Year

Semester 1

Course Title Course Type Credit L T PS SW Total Credits Syllabus
Accounting Fundamentals (UG) Core Courses 3 0 0 0 3.00 View
Business Accountancy (UG) Core Courses 3 0 0 0 3.00 View
Computers for Managers (UG) Core Courses 3 0 0 0 3.00 View
Fundamentals of Economics for Managers (UG) Allied Courses 3 0 0 0 3.00 View
Management Foundation (UG) Core Courses 2 1 0 0 3.00 View
Business Environment (UG) Core Courses 2 1 0 0 3.00 View
Business Statistics (UG) Allied Courses 2 1 0 0 3.00 View

Semester 2

Course Title Course Type Credit L T PS SW Total Credits Syllabus
Cost and Management Accounting (UG) Core Courses 3 0 0 0 3.00 View
E - Commerce (UG) Allied Courses 2 1 0 0 3.00 View
Environmental Studies (UG) Core Courses 4 0 0 0 4.00 View
Understanding Organizational Behavior (UG) Core Courses 2 1 0 0 3.00 View
Business Law (UG) Allied Courses 2 1 0 0 3.00 View
Principles of Marketing- I (UG) Core Courses 3 0 0 0 3.00 View
Business Mathematics Ii (UG) Core Courses 2 1 0 0 3.00 View

Semester 3

Course Title Course Type Credit L T PS SW Total Credits Syllabus
Management Information Systems (UG) Core Courses 3 0 0 0 3.00 View
Fundamentals of Financial Management (UG) Core Courses 3 0 0 0 3.00 View
Fundamentals of Human Resource Management (UG) Core Courses 3 0 0 0 3.00 View
Principles of Marketing- II (UG) Core Courses 3 0 0 0 3.00 View
Fundamentals of Production and Operations Management (UG) Core Courses 2 1 0 0 3.00 View
Term Paper (UG) Non Teaching Credit Courses 0 0 0 0 2.00 View

Semester 4

Course Title Course Type Credit L T PS SW Total Credits Syllabus
Fundamentals of Event Management (UG) Allied Courses 3 0 0 0 3.00 View
Personal Financial Planning (UG) Core Courses 3 0 0 0 3.00 View
Export Management (UG) Core Courses 3 0 0 0 3.00 View
Fundamentals of Project Management (UG) Core Courses 2 1 0 0 3.00 View
Operations Research (UG) Core Courses 2 1 0 0 3.00 View
Research Methodology (UG) Core Courses 2 1 0 0 3.00 View
Minor Project (UG) Non Teaching Credit Courses 0 0 0 0 3.00 View

Semester 5

Course Title Course Type Credit L T PS SW Total Credits Syllabus
Fundamentals of Entrepreneurship (UG) Core Courses 3 0 0 0 3.00 View
Ethics and Corporate Governance (UG) Core Courses 3 0 0 0 3.00 View
Sales and Distribution Management (UG) Core Courses 3 0 0 0 3.00 View
Relational Database Management Systems (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Programming with Microsoft VB (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
E - Business Management (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Financial Services (UG) Specialisation Elective Courses 2 1 0 0 3.00 View
Financial Derivatives (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Investment Analysis and Portfolio Management (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Understanding Organization Change and Development (UG) Specialisation Elective Courses 2 1 0 0 3.00 View
Human Resource Planning and Acquisition (UG) Specialisation Elective Courses 2 1 0 0 3.00 View
Fundamentals of Training and Development (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Compensation Management (UG) Specialisation Elective Courses 2 1 0 0 3.00 View
Principles of Consumer Behaviour (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Service Marketing (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
International Marketing (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Fundamentals of Retailing (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Summer Internship (UG) Non Teaching Credit Courses 0 0 0 0 6.00 View

Semester 6

Course Title Course Type Credit L T PS SW Total Credits Syllabus
Public Relations and Corporate Image (UG) Core Courses 3 0 0 0 3.00 View
Business Policy and Strategic Management (UG) Core Courses 3 0 0 0 3.00 View
Corporate Tax Planning (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Object Oriented Programming with Java (UG) Specialisation Elective Courses 2 0 2 0 3.00 View
Data Communication and Network (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Web Database Programming with ASP (UG) Specialisation Elective Courses 2 0 2 0 3.00 View
Financial Reporting (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Advance Corporate Finance (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Fundamentals of International Human Resource Management (UG) Specialisation Elective Courses 2 1 0 0 3.00 View
Performance Appraisal and Potential Evaluation (UG) Specialisation Elective Courses 2 1 0 0 3.00 View
Understanding Leadership and Motivation in Organization (UG) Specialisation Elective Courses 2 1 0 0 3.00 View
Export Import Documentation and Logistics (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Banking and Financial Institutions (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Understanding Industrial Relations and Labour Laws (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Managing Customer Relationships (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Business to Business Marketing (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Brand Management (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Integrated Marketing Communications (UG) Specialisation Elective Courses 3 0 0 0 3.00 View
Dissertation (UG) Non Teaching Credit Courses 0 0 0 0 6.00 View