BBA (Family Business & Entrepreneurship)

Graduate Programmes

APPLY NOW 2018 Admissions

Program Code 10991

Course Overview

  • Campus
  • Noida
  • Institute
  • Amity School of Business
  • University
  • Amity University Uttar Pradesh
  • Program Code
  • 10991
  • Eligibility
  • 10+2 min 60% for Non Sponsored & 55% for Sponsored Category

  • Duration
  • 3 years
  • 1st Year Non Sponsored Semester Fee (Rs. in Lacs)
  • 1.70
  • 1st Year Sponsored Semester Fee (Rs. in Lacs)
  • 2.55
 
  • Fee Structure
  • Program Educational Objectives
  • Program Learning Outcomes
1st Year Non Sponsored Semester Fee (Rs. in Lacs) : 1.70
1st Year Sponsored Semester Fee (Rs. in Lacs) : 2.55
  • Students will exhibit experiential knowledge of the management theories and issues concerning small and medium-scale enterprises.
  • Students will display critical analytical skills using conceptual and experiential knowledge to improve the management of family business.
  • Students will further their performance and the performance of their family businesses by leveraging the research and technological skills.
  • Students will demonstrate assertive and influential behavior in decision-making and negotiation.
  • Students will effectively communicate leading to efficiency in management.
  • Students will engage and create value networks that improve the performance of their family businesses.
  • Students will recognize the importance of being socially responsible entrepreneur.
  • Students will display creative entrepreneurial thinking and learning abilities throughout their career.
  • Students will exhibit experiential knowledge of the marketing concepts and theories and contemporary developments.
  • Students will integrate their conceptual and practical learning for making effective decisions for business in a dynamic scenario.
  • Students will contribute in the various business and job-related contexts by leveraging the marketing, research and technological skills.
  • Students will demonstrate assertive and influential behavior in decision-making and negotiation.
  • Students will display impressive skills to communicate verbally in and organized and persuasive manner and be a receptive listener to handle various marketing situations.
  • Students will engage and create value networks that improve their individual as well as team performance.
  • Students will absorb and reciprocate to societal and environmental needs.
  • Students will display creative entrepreneurial thinking and learning abilities throughout their career.
  • Demonstrate a strong base of general management and build strong pillars specializing in the domain of Family Business Management over it. Develop an ability to integrate knowledge in the area of management with family business management to understand it as a comprehensive concept.
  • Demonstrate a strong base of general management and build strong pillars specializing in the domain of Family Business Management over it. Develop an ability to integrate knowledge in the area of management with family business management to understand it as a comprehensive concept.
  • Analyze the barriers to growth in family business and effectively use research methodology skills to identify problem, gather relevant data to solve the problem and analyze data to come out with probable solutions to take the family business on never ending path of success.
  • Analyze the barriers to growth in family business and effectively use research methodology skills to identify problem, gather relevant data to solve the problem and analyze data to come out with probable solutions to take the family business on never ending path of success.
  • Assess the presence of technology in improving value delivery process. Develop high order skills to use business intelligence and various other ERPs for understanding business environment and drivers of growth.
  • Assess the presence of technology in improving value delivery process. Develop high order skills to use business intelligence and various other ERPs for understanding business environment and drivers of growth.
  • Apply research-based knowledge and research methods including design of experiments, analysis and interpretation of data. Synthesize information to provide solutions.
  • Apply research-based knowledge and research methods including design of experiments, analysis and interpretation of data. Synthesize information to provide solutions.
  • Develop interpersonal skills and high degree of verbal non – verbal and written communication. Demonstrate business etiquettes. Interpret and apply principles of cross cultural difference in communication.
  • Develop interpersonal skills and high degree of verbal non – verbal and written communication. Demonstrate business etiquettes. Interpret and apply principles of cross cultural difference in communication.
  • Understand the dynamics and complexity to the family and its impact on family business management. Identify sensitive issues pertaining to family business management and learn skills to deal with them efficiently.
  • Understand the dynamics and complexity to the family and its impact on family business management. Identify sensitive issues pertaining to family business management and learn skills to deal with them efficiently.
  • Develop skills to deal with global players by understanding changing market requirements, understanding about new technologies to improve family business management systems.
  • Develop skills to deal with global players by understanding changing market requirements, understanding about new technologies to improve family business management systems.
  • Apply high order of ethical practices in managing family business. Show case highest level of commitment to professional code of conduct.
  • Apply high order of ethical practices in managing family business. Show case highest level of commitment to professional code of conduct.
  • Develop skills, knowledge and personal attributes to possess entrepreneurial skills of identifying new business ideas and converting them into reality. Develop idea generation skills, risk taking ability and ability to convert ideas into business ventures.
  • Develop skills, knowledge and personal attributes to possess entrepreneurial skills of identifying new business ideas and converting them into reality. Develop idea generation skills, risk taking ability and ability to convert ideas into business ventures.
  • Recognize the need for and have preparation and ability to engage in life long learning in the domain of family business management.
  • Recognize the need for and have preparation and ability to engage in life long learning in the domain of family business management.
  • Assess business environment. Evaluate competitive frame of reference. Determine strategies to overcome challenges.
  • Assess business environment. Evaluate competitive frame of reference. Determine strategies to overcome challenges.
  • Identify networking opportunities to improve the value chain. Make use of social media to reach out to stakeholders.
  • Identify networking opportunities to improve the value chain. Make use of social media to reach out to stakeholders.

Course Structure

  • 1st Year

Semester 1

Course Title Course Type Credit L T PS SW Total Credits Syllabus
Accounting Fundamentals (UG) Core Courses 3 0 0 0 3.00 View
Business Accountancy (UG) Core Courses 3 0 0 0 3.00 View
Computers for Managers (UG) Core Courses 3 0 0 0 3.00 View
Fundamentals of Economics for Managers (UG) Allied Courses 3 0 0 0 3.00 View
Management Foundation (UG) Core Courses 2 1 0 0 3.00 View
Business Environment (UG) Core Courses 2 1 0 0 3.00 View
Business Statistics (UG) Allied Courses 2 1 0 0 3.00 View

Semester 2

Course Title Course Type Credit L T PS SW Total Credits Syllabus
Cost and Management Accounting (UG) Core Courses 3 0 0 0 3.00 View
E - Commerce (UG) Allied Courses 2 1 0 0 3.00 View
Environmental Studies (UG) Core Courses 4 0 0 0 4.00 View
Understanding Organizational Behavior (UG) Core Courses 2 1 0 0 3.00 View
Business Law (UG) Allied Courses 2 1 0 0 3.00 View
Principles of Marketing- I (UG) Core Courses 3 0 0 0 3.00 View
Business Mathematics Ii (UG) Core Courses 2 1 0 0 3.00 View