Dr Snigdha Singh

Asst. Professor (Grade - II)

Amity Business School, Lucknow
 
  • Qualifications

    Graduation : B.Sc(Chemisty, Geology and Botany)-1992,Lucknow University

    Post Graduation : MBA-1995,Lucknow University

  • Experience

    02 Aug 2010 - Present
    Asst. Professor (Grade - II),
    Amity Business School, Lucknow

    01 Aug 2006 - 31 Jul 2010
    Educator & Instructor,
    British School for Languages, Lucknow,
    Lucknow

    01 Apr 2002 - 31 Jan 2003
    Head,
    Dewar's Insurance, Kolkata,
    Kolkata

    01 Jun 2000 - 31 Mar 2002
    Manager Sales,
    Dewar's Garage, Kolkata,
    Kolkata

    01 Nov 1995 - 30 Nov 1999
    Asst. Marketing Manager,
    OK Play India Ltd., New Delhi,
    New Delhi

  • Current Courses Taught

    Advanced Marketing Management

    Marketing Management

  • Publications

    Expectation Management of Professional Students

    Expectation Management of Professional Students

    Enhancing Communication through ICT

    English Language teaching in the 21st Century : issues & Challenges

    Changing Role of Teachers in the Digital Age

    English for Enhancing Employability of Professional Students

    Challenges of ELT in the 21st Century: An Indian Perspective ,
    IUP

    Social media for outbound leisure travel: A framework based on Technology Acceptance Model (TAM), ,
    Emerald

    Social media for outbound leisure travel: A framework based on Technology Acceptance Model (TAM), ,
    Emerald

  • Affiliations

    Lucknow Management Association Since 21 Feb 2013

  • Activities

    Qualified NET - Management. November 2017