Ms Smita Bagai

Associate Professor

Amity School of Fashion Technology
 
  • Academic Area

    Fashion Design

    Fashion Management

    NTCC-Applied Art

    Fashion Technology

  • Teaching Interests

    Fashion Design & Fashion Management
  • Qualifications

    Graduation : B.Sc(Colthing Textiles Food & Nutrition Child Development Family Life Education Home Resource Managent Ex)-1993,G.B.Pant University of Ag.Tech.

    Post Graduation : MBA,-

    Post Graduation : M.Sc(Ecology & Environment Science)-2005,Sikkim Manipal University

    Doctorate : Ph.D. (pursuing),-

  • Experience

    02 Sep 2004 - Present
    Associate Professor,
    Amity School of Fashion Technology



  • Current Courses Taught

    Advanced Fashion Retail Merchandising

    Consumer Behaviour in Fashion and Retail Industry

    Creative Advertising & Media Planning-II

    Design Project- I

    Enterprise Resource Planning for Garment Industry

    Entrepreneurship and New Venture Creation

    Fashion Model Drawing - I

    Garment Construction -V

    Graphic Designing for Fashion -II

    Introduction to The Fashion and Textile Industry

    Summer Internship

    Term Paper - I

    Traditional Embroideries

    Visual Merchandising & Display

    Visual Merchandising & Presentation- V

  • Research Interests

    Trend forecasting & consumer behaviour
  • Publications

    Consumer buying Behaviour in organized fashion retail outlets ,
    Technia Institute of Management studies

    A study on Consumer Buying Behaviour in Organized Fashion retail outlets- Factors influencing Consumer purchase decisons at organised Retail stores in Delhi- NCR ,
    Technia Institute of Management studies

    INNOVATION BY IMPLMENTING CAD/CAM TECHNOLOGY IN FASHION, APPAREL & TEXTILE INDUSTRY ,
    A K PUBLICATIONS

    Role & contribution of women in Indian fashion & its Regional Development ,
    Satyam charitable Trust

    1920s FASHION: DAWN OF WOMEN’S LIBERATION ,
    IJ PUBLICATIONS

    “Artificial Intelligence: Automating the Fashion & Textiles industry ”, ,
    EXCELLENT PUBLISHERS

    impact of COVID19 on Global Fashion & Textile Industry ,
    Satyam charitable Trust

    1920S FASHION:DAWN OF WOMEN'S LIBERATION ,
    IJPUBLICATION

    Artificial Intelligence: Automating the Fashion & Textiles industry ,
    EXCELLENT PUBLISHERS

    CHALLENGES & ROADMAP AHEAD IN SUSTAINING INDIAN ETHNIC TEXTILES

  • Conferences attended

    NATIONAL CONFERENCE ON
    Organized By :TECNIA INSTITUTE OF ADVANCED STUDIES

    19th International Business Horizon-INBUSH ERA-2019
    Organized By :AIBS,AMITY UNIVERSITY

  • Short Description

    I am associated with ASFT as Associate Professor & program leader